Traceability is about knowing where our things come from. We want to be able to answer “who made our clothes” at every level of the supply chain to ensure positive environmental and social impacts of our brand.
We are dedicated to supply chain transparency so we can confidently stand by our sustainable product claims and create positive change. We do this by creating strong relationships with our suppliers, and selecting core fibre and fabric producers that meet our standards.
Our collections are all produced locally in London, and our sourcing includes fabrics from Lancashire, Stockport, Leicester, and the Lake District, with as much as possible sourced within the UK.
There is enough clothing and textiles in existence today to meet our annual demand globally. That’s why we subscribe to the 2020 Circular Fashion System Commitment with the goal of recirculating 500,000 garments in the next five years. By encouraging circularity through things like up-cycling, recycling and Rent the Runway partnerships, we’re moving closer to our goal but still have more work to do.
"We are dedicated to supply chain transparency so we can confidently stand by our sustainable product claims and create positive change".
Our brand is founded on transitional, timeless and effortless styling. We create high quality designs and iconic wardrobe staples that are made to last. We do not overproduce and are looking at ways to become a fully carbon neutral business, with the ultimate goal of becoming carbon negative.
There is always more to do when it comes to transparency and sustainability. We’re not perfect but these issues are always at the forefront of our mind. It’s an ongoing project and one that we’re totally committed to.